Writing for business in the third-age: old? No, new.

People in the “third-age” who are running businesses are not old f*rts. In fact many of them are new entrepreneurs.

When I go home to Canada every summer I work a lot with my good friend and colleague Trudy Van Buskirk – a stalwart women-in-business coach and networker, founder of a number of online and offline business networking groups in Toronto. And just to make the challenge a bit more interesting she also a) is the wrong side of 60 and b) has disabilities.

Writing for business for third-age entrepreneurs on HTWB

Thanks to the internet it’s very easy for anyone of any age to keep bang up to date with their chosen business or industry.

What has struck me over the last few years of leading blogging and business writing workshops for Trudy and her clients are the high levels of energy, enthusiasm, business acumen, hunger for further learning and downright grit that all of these people pour into their businesses. [Read more…]

Swearing: XXXX it, I’ve cleaned up my XXXXing language

OK, not everyone swears. But if you do let rip with the occasional 4-letter word, have you ever tried stopping yourself to use a “proper” word instead?

Swearing: why I've cleaned up my language

The (real) town of Shitterton, Dorset, England

As I write this I am in Canada and have been staying with my wonderful aunt who never swears, and has always frowned on us juniors using rude words in her company. So I resolved to clean up my potty-mouth while with her and use only the cleanest of expletives. [Read more…]

Happy Canada Day!

HTWB Canada DayHave a great time on Canada Day!
From Suze & Co on How To Write Better

Hey, you Yanks – get this (from the, er, Queen)

Given all the political fuss going on in the USA right now – especially driven by a certain head of badly combed-over hair – my cousin Janet M. from PEC, Ontario thought it was time we Canadians and Brits laid the law down about how to sort out those flibbertygibbety upstarts south of the Canadian/US border. Here is the communiqué** Janet asked me to share on behalf of our dear, sensible, nearly-90-year-old Queen Elizabeth…

Queen and Reagan on horses

HM Queen showing a former US underling how to ride a horse properly: no barrel racing or sliding stops for this “trail ride.” Centennial, a Standard Bred horse given to HM Queen by the Canadian Mounties and ridden here by Mr Reagan, looks suitably inspired.

[Read more…]

Your 60 second business networking pitch: can it be TOO professional?

OK, OK – I do go on at length about how important it is to get your 60 second pitch (elevator pitch) honed to perfection if you want to come across as believable, referable and professional when you’re networking for business. I go on at even more length when I talk about translating the verbal version of your 60 seconder into written words such as short bios, website sound bites, etc. But guess what…

Your 60 second business networking pitch: can it be TOO professional?

Can a 60 second business networking pitch be TOO professional?

[Read more…]

Happy Thanksgiving, Canada

Happy Thanksgiving, CanadaA very happy Thanksgiving (October 12th) to all my Canadian friends and family.

Yes, unlike our neighbours to the south we do not celebrate Thanksgiving ten minutes before Christmas.

That’s mainly because we can’t be bothered to cook two elaborate turkey dinners so close together that the dishes are hardly dry from the first before we start serving the next one. [Read more…]

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