Have you got a gruesome short horror story waiting, unpublished, in a drawer? Even the idea for a truly skin-crawling story, but no incentive to write it up yet? Here’s your chance to get that story published and your name out there as a horror writer…
How writing helps this life coach establish trust with his target audience. There is a lesson for most of us to learn here, so please welcome Johnny Limpus, UK-based life coach who describes himself as “the life coach for people who don’t like life coaches.” Read on and find out why, and how he overcomes that barrier to secure loyal and fulfilled clients…
How to create more trust (and clients) through writing
I think that trust is a funny thing in business. When you have it, you can move very quickly, and when you don’t, you can get stuck. [Read more…]
Surely you’re up to speed on the current need to add syllables to words in your writing wherever you possibly can? Like, “conversate” – previously “converse“?
Or numerous others? If you don’t you are just toooo last year. But let’s be hardliners here and take a sharp look at this phenomenon.
New words in writing are great, if we need them. But do we?
Of course there is that scientific term, “ideation” previously “brainstorming” or even “head banging” or worse still “brain farting” which as all of us Grammar Police know is about generating ideas without their being aimed at, er, much. Oh, sorry: it should be “the process of generating a broad set of ideas on a given topic, with no attempt to judge or evaluate them.” [Read more…]
Did you realise that business storytelling can be dangerous for innocent customers? UK based business coach Phil Morton shares some very useful tips on how to avoid being taken in by business stories which, despite being popular sledge hammers in the inbound marketing toolbox, can turn out to be fairy tales…
Most of us will know from our childhood what is coming next. We are about to be told a story, we are about to be entertained, for a period of time. The story may even hold some moral teaching, or life lesson to take away.
As adults we sometimes choose to spend money at the cinema or theatre to have a story played out before us, but even if we don’t, we are surrounded by stories. [Read more…]