Business emails 101 – or SOS?

Grabbing email readers’ attention via email – even when you’re not selling anything – gets harder and harder as every year goes by, as you know. Here are some ideas to convert from what may be your concerns as SOSs, into 101s.

business emails on HTWB

Don’t forget that not all email clients show your email in monochrome.

Below are some tips on how to get that attention you need now in the present climate of 2017, without lifting readers out of their very short, sharp comfort zones … then making your points effectively … so you have the best possible chance of getting the reaction you want/need.

Business emails #1: one point at a time

[Read more…]

Email WHOOPS – so easy, yet so awful

We’ve all had that “oh, ****” moment having just hit SEND for an email, then realised we have made a mammoth mistake…(see below for update on this one)

Email whoops and how to avoid them

But there are other email dangers lurking in the shadows than cost you more than a typo or mistaken date.

Here are the main ones and how to avoid them… [Read more…]

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