Writing a nonfiction book? Make sure you write the right title

Book cover - HLJB larger

A title that really “does what it says on the label.” And it has been an Amazon top 10 best seller in the UK for the last 12 years, frequently hitting the Amazon #1 spot in all equestrian categories. Simple but powerful.

All book titles (fiction as well as nonfiction) are a very important part of the marketing of a book. With nonfiction and particularly business books, like every other piece of marketing communication should, the book title has to offer or at least suggest a benefit to the reader.

It’s the title people react to when they see a book displayed, whether that’s on a shelf in a bookstore or online. When people are looking through books you only have one chance to get their attention, which is why your title needs to be powerful enough to stop them in their tracks. [Read more…]

Writing a novel? For NaNoWriMo? Here’s how to bring yours alive – just in time!

How To Write Fiction Without The FussRemember how much we enjoyed Lucy McCarraher’s amazing series of tutorials called “How To Write Fiction Without The Fuss,” here on HTWB earlier this year?

Here’s some even better news… [Read more…]

How To Write Fiction Without The Fuss: submitting your manuscript successfully

 

Welcome to Part Thirty of this popular series. In this final part* of the series, novelist and publisher Lucy McCarraher shows you how to submit your manuscript to a publisher or literary agent in the best possible, professional way, so – with luck – it will skip over the “slush pile” straight into the hands of an interested party. (*Don’t worry, by the way – Lucy is back in September with some really exciting new series – see below.)
How to write fiction without the fuss
Your story is the best you can make it; your manuscript is clean and professional; it’s time to send your baby into the big, wide world to seek its fortune. [Read more…]

How To Write Fiction Without The Fuss: formatting that could make or break your manuscript

 

Welcome to Part Twenty-Nine of this popular series. This week, novelist and publisher Lucy McCarraher shows you how to format your manuscript ready for submission to agents, publishers, et al. You may not think this deserves to be important, but it is – because it shows your professionalism and how serious you are about getting published.
How to write fiction without the fuss

Formatting your manuscript [Read more…]

How To Write Fiction Without The Fuss: editing – chop until you drop?

 

Welcome to Part Twenty-Eight of this popular series. This week, novelist and publisher Lucy McCarraher shows you how to edit your story – often thought to be the most important part of the fiction writing process.
How to write fiction without the fuss

“Editing is like pruning the rose bush you thought was so perfect and beautiful until it overgrew the garden.”
Larry Enright [Read more…]

How To Write Fiction Without The Fuss: TA-DA! Climax and Resolution

 

Welcome to Part Twenty-Seven of this popular series. This week, novelist and publisher Lucy McCarraher brings your story to a grand finale in Act 3, the Climax and Resolution, and helps you make sure everything correlates properly with what happened in Act 1.
How to write fiction without the fuss

Reviewing Act 3 – Climax and Resolution

 “Act 3 begins with the unexpected and ends with the long-anticipated.”

Ridley Pearson

[Read more…]

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