The first port of call in any nonfiction book’s research journey must always be the book’s potential readers. By knowing these people well and understanding their issues and problems, you may even find that the book’s structure and content suggest themselves. So how do you go about it?
Start at your desk with some common sense.
There’s no great mystique to it. If you want to get to know your readers, simply go and talk to them. That’s what I do. But I don’t always follow the most obvious route. [Continue reading]
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