What does a nonfiction book need to be successful?

Much as we authors like to think even our business or self-help books are the next best thing since How To Win Friends And Influence People, ego must be dumped and business acumen must prevail. Bottom line: with nonfiction books the question of whether or not to write one has to be a business decision.

It needs to be taken in the same way as a decision to introduce a new product or service. With nearly all nonfiction (and fiction too, up to a point) there is usually room for a good new book on the market, provided it’s likely to attract a substantial group of readers because:

**It’s about something entirely new and very interesting that no-one has written about before or
**It’s about something that’s not new, but to which you contribute something entirely new and very interesting

If readers can find all or most of your information on Google, don’t write a book about it.

[Read more…]

Diary of a self-isolator: After Lockdown

Here’s a little verse or three to make us think about what happens next…enjoy.

I’m sick of being here on my own, sat on my fat posterior.

AFTER LOCKDOWN
Office workers’ quandary

I wish I weren’t so stuck at home
These walls are too familiar
I’m sick of being here on my own
Sat on my fat posterior.

[Read more…]

Diary of a self-isolator: WTF would we have done without the internet?

When I hear people bitch and moan about being under lockdown due to coronavirus/Covid19, I think back to my dim and distant youth when the internet was no more than a twinkle in Tim Berners-Lee’s eye.

Telephone landline handsets from the 1960s and 1970s – now museum pieces as you can see.

Earlier incarnations had been trialled but mostly had hissy fits and blew up once someone actually input a little bit of content. It was only when Tim Berners-Price took hold of it all in around 1990 that they managed to make it work. As we know, that revolutionised everything. And even better, it can’t catch COVID-19.

Imagine,” I say helpfully between their bitchings and moanings, “what lockdown would have been like if we didn’t have the WWW?[Read more…]

Diary of a self-isolator: is coronavirus effecting or affecting things?

Not sure if it’s because of coronavirus or if it’s just me, but reading social media recently I keep spotting these two evil, deceitful little b*stard words – effect and affect – used wrongly. And it’s not surprising because they are so cleverly intertwined that it’s hard to remember which one to use.

https://howtowritebetter.net
Strict grammarians would shout at me, but let’s keep it simple: [Read more…]

Diary of a self-isolator: Lockdowners’ Laughs … Easter & Passover jokes

Updated April 2020. When this period of Easter, Passover and other religious events should be observed within gatherings of family and friends – not on lockdown standing at least two metres away from the family you live with and not being allowed to see our folks who live elsewhere other than through the cold, squinty eye of a digital camera – we can at least have a few laughs to help us through it.

Here are some jokes about Easter, and further down about Passover (Pesach) for you to share with your folks and give you all a smile.

Humorous Easter Eggs on How To Write Better

Why shouldn’t you tell an Easter egg a joke? It might crack up.

Jokes about Easter: enjoy…

A white rooster was strutting around the henhouse on Easter morning and came across a nest of eggs dyed every colour of the rainbow. He took one look at the colorful display, ran outside and beat the living daylights out of the resident peacock.

What would you get if you crossed the Easter Bunny with an over-stressed person?
An Easter basket case!

How does the Easter Bunny stay fit?
EGG-xercise and HARE-robics! [Read more…]

Diary of a self-isolator: Lockdowners’ Laughs Part One

Over on my personal Facebook page I’ve been running some jokes every evening and my followers are growing exponentially. I’ve laughingly declared myself the Humorist Laureate of the Coronavirus Pandemic – frivolous, I know, but it’s one of the few things I can do to help and something quite a few of us need – to laugh. It relieves the stress.

In this episode of Lockdowners’ Laughs … a festival of puns!

[Read more…]

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