An interview about writing: catch up Sunday April 15th

This Sunday I am being honored with an interview by that amazing authors’ emporium Emma’s Detail Shop … based on the west coast of the USA but sharing stunning stuff the world over. Here follows a sneak preview of some of the content.

An interview about writing: catch up Sunday April 15th

My late Mom always said I had an overly-developed sense of the ridiculous.

BUT PLEASE NOTE … I will be on their Facebook page live from 7:00 a.m. Pacific time / 10:00 a.m. Eastern / 3:00 p.m. UK time Sunday April 15th, so do please catch us up on there if you can! Click here to join in… and ask me any questions you may have as long as they are not too embarrassing…

For now though, here is what I’ve shared about my writing, and advice for others

[Read more…]

Waffle is for eating, not for writing

When you’re writing for business, social, personal or other reasons, do you sometimes wonder if you’re “waffling?” Or if you’re listening to a long speech, could the speaker be “waffling?”

Waffle is for eating, not for writing

Now THIS is the kind of waffle that’s to die for. The verbal form isn’t.

Or do you think that “waffling” is making and eating delicious treats like in this picture, above? Sadly not.

What does “waffling” really mean for writers and speakers?

[Read more…]

What writing help would be the most useful for you?

We all have to write whether we like it or not. I happen to love it to bits, but I know many of you don’t so need some help. Many of you do, but need some help to get it rolling.

What writing help would be the most useful for you?

How can we help you with your writing? Just say!

So, I want to start a monthly newsletter to make you folks more comfortable with whatever you want or need to write. No bullsh*t, nice and concise.

It will share tips from my vast range of utterly hysterical experience in writing everything from books to funny jokes on toilet rolls (seriously), plus that of many other writing experts from all over the world.

Now, never mind what I think we should share. What do YOU want some help with? For example:

[Read more…]

Writing online: naked words work hardest

People say a picture’s worth 1,000 words. But a few right, naked words are worth much more than 1,000 wrong ones whether pictorial or otherwise. Especially online in blog posts, web text, and above all in social media posts and comments.

Writing online: naked words work hardestWhy?
Because even though we have images, video, audio, infographics or other gizmos online, what really reverberates is words. Text.

Despite the popularity of live video on platforms like Facebook, Instagram et al, can you be sure that viewers will retain your message loud and clear? Even if they’re a little bit distracted by your beautiful earrings, the potted plant growing out of your left ear, or the zit on your chin? [Read more…]

How to write better for blogging plus…

Have you ever thought just how valuable your blog can be, as the basis for a range of content to promote your business or interest? How to write better for blogging plusNow that more and more social media platforms are not only accepting, but also encouraging much longer posts, you have widely increased opportunities get your message out there.

We were talking about this at meeting a couple of days ago

I was asked to lead a discussion about blogging at a networking event last week and saw a few eyes glance upwards when I mentioned the “B” word. But contrary to the views of some in the room, blogging still hasn’t gone out of fashion. Quite the opposite, in fact. [Read more…]

How to write but get it horribly wrong

I must share the following correspondence (identity concealed) I received last night from an organisation I respect … and which had been very badly let down by some crude, thoughtless writing on the part of their marketing communication suppliers.

This is how a mere few words of incompetent writing can create a car crash of bad feeling and potentially significant harm to the organisation concerned. I have edited out the extraneous bits so you get the picture faster.

When marketing communication projects go wrong - how can clients cope with the fallout from the car crash? A classic example of this awful problem for businesses

Is this yet another example of a car crash in marketing communications?

The lessons we can learn from this are very, very valid…

A classic example of ill-informed writing by a supplier who should know better

Here is the email that kicked it all off … and the first few sentences make me feel slightly nauseated. Is it just me, or do they affect you in the same way? [Read more…]

css.php