Why writing a business book is very good for business

If you listen to cynics you’ll probably have heard that having written a published business book is just an “expensive business card,” which is, well, the cynical view. But say what you like: being a published author on your particular business, therapy or other passion raises you up in your readers’ – and customers’ – estimation. And not many business cards can achieve that.
writing a business book is good for business

Your business book puts you into an elite club

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How to write a simple nonfiction book plan

Does the thought of writing a nonfiction book scare you witless? It needn’t! With the right planning you can simplify the process so it becomes a series of manageable, do-able stages or layers if you like … rather than one mammoth and seemingly insurmountable project. (And this can even work for fiction, too.)

simple way to plan a book

Planning each chapter and section of your book is a little like pegging laundry out on a clothesline…

The beauty of devising and producing a plan of your own is that it’s tailored absolutely to your own needs. Another of its beauties is that you build it up slowly, step by step – this process always reminds me of hanging laundry out on a line: you keeping pegging clothes out in clusters until you have everything hung out neatly! (Well, I do, anyway, although these days I cheat and use a tumble dryer.)

So here’s how you start: [Read more…]

A complete novel writing course here on HTWB – for nothing

I was scrolling through the series of 30 novel writing tutorials we published here on HTWB a while ago and thought how difficult it was to find them in order, so I have listed them all here for you to use. It will make it a lot easier for you to go through the course in the correct order. As always, there’s no charge.

writing fiction on HTWB
It’s an excellent course written by novelist and publisher Lucy McCarragher, who re-edited and eventually turned it into a book [Read more…]

How to write for eBooks: factual, business-like, conversational?

Have you written and published an eBook lately, or are you thinking of doing one? eBooksHere’s what Anika asked me recently about how to write eBooks:

“I am used to writing fundraising bids which are factual and need evidence to support the relevant points. Do you think e-books are similar in approach – business like and factual or should they be a more relaxed style?”

We’re talking about different animals here, Anika

[Read more…]

Writing at speed: how can this benefit authors?

Do you regard having to write stuff for work or other pursuit as a tedious chore to be done as fast as possible?


via GIPHY

Is writing really one of those boring jobs like your accounts or your filing or washing the coffee cups that you want to get done and out of the way so you’re then free to do something interesting?

Has writing really become pure gruntwork along with these other humdrum procedures?

[Read more…]

Book publishing today: top 10 myths exploded

You probably know that book publishing today is a very different ballgame than the publishing picture of 20 years ago and more. But as you’d expect with a comparatively new and still evolving industry, “fake news” runs rife.

10 most popular myths about book publishing today

Today, there are options for people to read our words on their laptops, on their phones, through earphones while they work out at the gym .. as well from the good old-fashioned printed page. And that’s something that should be celebrated.

Here, then, are some of the myths that are flying around, and what the truth is about them. Enjoy.

1. Self-publishing is the same as vanity publishing

No, it’s not. Vanity publishing was a rather unfairly named con played by scammers not so much taking advantage of wannabee authors’ vanity, as of their hearts and souls. [Read more…]

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