Writing better emails – some back-to-basic tips

Much as we’ve shared earlier articles on emails here on HTWB it’s worth taking another look as time goes on. Here are some of my thoughts on issues which still can be a little perplexing in our daily email correspondence

Writing better emails - some back-to-basic tips

It’s always useful to check over the basics of our email correspondence

1.How informally should you write in a formal email?

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How to write a good short story – in simple terms for beginners

What does it take to make a brilliant short story? A lot depends on your taste in writing, and/or the taste in reading of your audience if it is already established. And there are many types of short story – almost as many different types as there are genres in full-length books.

How to write a good short story, in simple but effective terns

However as you would expect, a short story is rather different from a full length book, and different from an essay, too.

Writing a short story is like taking a snapshot

Whether you’re writing about something that actually has happened to you – or, you’re making up a fictional story – you have little time for anything but the key points.

It’s hard to know just how much description to include (where the story takes place, what the characters do and look like, the time of year, etc.) And you have no time for any “back story” to introduce readers to the action.

Write a skeleton plan

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How to write but get it horribly wrong

I must share the following correspondence (identity concealed) I received last night from an organisation I respect … and which had been very badly let down by some crude, thoughtless writing on the part of their marketing communication suppliers.

This is how a mere few words of incompetent writing can create a car crash of bad feeling and potentially significant harm to the organisation concerned. I have edited out the extraneous bits so you get the picture faster.

When marketing communication projects go wrong - how can clients cope with the fallout from the car crash? A classic example of this awful problem for businesses

Is this yet another example of a car crash in marketing communications?

The lessons we can learn from this are very, very valid…

A classic example of ill-informed writing by a supplier who should know better

Here is the email that kicked it all off … and the first few sentences make me feel slightly nauseated. Is it just me, or do they affect you in the same way? [Read more…]

How to write better Terms and Conditions

Getting the Terms and Conditions right is essential for all businesses, and many smaller businesses can write their own, so saving on cost and time. But just as with employment contracts and other formal documentation, getting the “Ts & Cs” wrong, and/or missing important issues, can lead to very costly mistakes. Here, expert Kerry Gibbs, legal account manager at the Northampton (UK) based BEB Consultancy, shares her advice on how to get your Terms and Conditions right…Sz.

How to write better Terms and conditions HTWBWhy are Terms and Conditions so important?

Terms and Conditions are words we hear daily. If we sign up to a gym membership, buy a car or even enter a competition we have to accept the terms and conditions before even being a party to that agreement.  So why is it that not everyone sees the real importance of having them in place when running a small business? [Read more…]

How to write a bullet-proof employment contract: 5 Top Tips

How to write better employment contracts … There’s far more to writing for business than running up emails and blog posts, as you know. Employment contracts, for example, not only have to be accurate and detailed but also must be legally correct.
Please welcome my good friend and HR expert Sue Pardy of Face2Face HR, who kindly has shared her top 5 tips on how to write employment contracts that are bullet-proof! (Please note that this applies to regulations in the United Kingdom; other countries may have different requirements.) Sz.

How to write a good employment contract

Five top tips on how to write a ‘bullet-proof’ employment contract

What is a bullet-proof employment contract? [Read more…]

English business jargon and slang terms QUIZ – the answers!

At last, the long-awaited answers to Tuesday’s business jargon and slang quiz
Answers to business quiz

1.BHAGs

a) Business Hiring Among Graduates
b) Big Hairy Audacious Goals
c) British Hiring And Grading

B) – BHAGs (Big Hairy Audacious Goals): no doubt pronounced, as an acronym, as “bee-hags!” This is a term used to describe a goal or objective in business that is very ambitious and will make the business concerned really stretch itself, but is a goal that will inspire everyone to work hard to achieve it.

2.Bust someone’s chops

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