Q: Is it worth writing a business or self-help book? A: Yes, as long as it’s GOOD

The book publishing picture has evolved a lot in the last 30 years. With the advent of self and hybrid publishing in addition to the traditional types, today there are literally millions of books for sale out there, and not all of them are good.

Emoji used by Suzan St Maur

How will you benefit from writing and producing a business or self-help book?

Depending on your reasons for wanting to write a book, its concept and content don’t necessarily have to conform to traditional publishing values as they would have had to do 20 years ago.

Traditional publishers’ first criteria were, and still are, that any business book – or any book, for that matter – must be likely to do well out there in its market on its own, with some promotional help, perhaps, from the author and what frankly can be the publishers’ rather lame marketing efforts.

However as some of us already know, many of these books are published (usually self-published) as marketing tools as the means to a PR or promotional end … [Read more…]

Why you need to know the difference between writing errors & writing mistakes

Most old-fashioned editors (hereafter known as OFEs**) and all my happy clients know that when it comes to “sticking to the rules” of writing I am an anarchist.

mistakes in writing

The fact that information crosses approximately 3,400 miles of Atlantic Ocean in less time than it takes you to sneeze does rather make a mockery of trying to preserve the good olde days of British English. British, American, Australian? They’re all OK.

Please note, however, that I’m not particularly anarchic in any other ways. I never burned my bra for Women’s Lib (although I was too young to need one then) and I didn’t even go to the anti-Trump protests in London in 2018 but only because there was no-one available to let my dogs out for wee-wees.

Grammar, spelling, punctuation: do you control them or do they control you?

This question has been bothering me for a long time over issues like the Oxford comma and whether you use a capital letter after a colon or not. Short answer? Issues like that do not matter worth a pinch of coonsh*t, as my dear old Canadian dad used to say. [Read more…]

Favourite Brexit and Trump jokes written for the long weekend

Amazingly today is yet another public holiday (May 27th 2019) amounting to at least three in the countries that I know of. ( UK: Easter, May Day and this one, plus a few as shown below. All within a few weeks of each other.)

In the UK it’s the “Spring Bank Holiday

This sort-of combines with the Christian event of Whitsun and also heralds the beginning of England’s school “half-term” holiday that includes yet another statutory Monday off, which is why schools use it in order to accept children missing four days of school when it might have been five…shame, kids. (This p*sses teachers off, too.) The actual date of the religious event of Whitsun / Pentecost is on June 9th this year but hey, never mind.

Image of Theresa May

“Brexit is (like) having a wee in the middle of the room at a house party because nobody is talking to you, and then complaining about the smell.” – Matt Abbott

“Memorial Day” in the USA This is a federal holiday in the United States for remembering and honoring people who have died while serving in the United States Armed Forces. Hats off to all you guys and gals but I’m not sure I’d want to remember your ultimate sacrifice with a BBQ. Whatever.

“Victoria Day” in Canada
We Canadians are probably the last of the British Commonwealth “Mohicans” to celebrate the birth of Britain’s Queen Victoria. Yes, we are a little slow in updating ourselves but we are working on it. Happy birthday, our Vic.

Never mind: let’s have a few laughs…Brexit first:

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How to write bullet points that WORK

The bullet point is a valuable writing tool when you don’t have the time or inclination to write something out in full. However even with their humble restrictions, they can be written in a number useful, different ways.

Why it matters how and what you write as bullet points

writing bullet points

Never, ever read the bullet points and other text from your slides.

If you want them to create the right effect in whatever they lead to and save you time, effort and credibility, it helps to learn the subtle differences. Here are a few ideas to help you make yours more useful… [Read more…]

Writing not just about, but WITH mental health issues

This is Mental Health Awareness Week as the media have been screaming out at us. How do you feel about the fact that mental health has been, up until recently, swept under social carpets and is now just emerging from the dustpans as an “OK” subject to talk about?

writers and mental health

As a writer, when you start scratching the surface of your own mental health you are likely to find a few worrying things lurking there.

Not for me to slag off science, PC commentators, Royal Family members and all the others who are hopping up on to the mental health bandwagons. No, bitchy though I am, these people are doing a great job in de-horrifying our views of mental health problems.

Writers and other creatives are almost expected to be a “bit loopy”

[Read more…]

Writing wedding speeches: a sample chapter for you

Welcome to this sample chapter from Wedding Speeches For Everyone!

Wedding rehearsal dinner speeches

Increasingly the (originally US) custom of a formal dinner following a wedding rehearsal is coming over to Europe and beyond. The rehearsal dinner usually happens after the rehearsal itself the day before the wedding, and includes all members of the wedding party plus a few close friends and family.

wedding-speeches-for-everyone

Some people really let rip and have a totally informal wedding rehearsal party … but don’t push it unless you’re sure the majority of the guests will appreciate it!

In the UK and Europe families often do get together for dinner the night before the wedding, but it tends to be on a more informal basis. If people have travelled some distance or don’t finish work until late the thought of having to get dressed up and attend a formal occasion the night before an even bigger formal occasion isn’t always popular among some of the guests, at least.

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For more information about Wedding Speeches For Everyone, click here.
Want to buy the book now? 91 pages, instant PDF download, less than the price of a coffee! Click here and get your copy right away.
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However this may well be changing and the rehearsal dinner, as an excuse for another somewhat more formal party, is becoming more popular in many Western countries. As this is a book about all wedding speeches everywhere, let’s take a look at those for rehearsal dinners and see how they work … for everyone.

Toasts, not speeches (in other words keep ’em short)

[Read more…]

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