...a goldmine of writing help
I’m getting really, really fed up with reading pompous articles written by corporate wallahs in large organizations who try to justify their salaries by making their content marketing strategies as complex as space missions.
And what do we find when we blow away most of this jargon-infested smoke screen?
(For a list of the top 10 most helpful articles on blogging for business as chosen by our readers, click here)
Who has time to read every single word of text these days?
Who has time to read every single word of text these days? Your readers? Not often. Here’s how the right use of subheadings – or crossheads, as they’re sometimes called – can make sure your readers get the gist of your message in seconds – and, duly enticed, go back to read every word.
Which of the following two excerpts from articles gives you the more “eye appeal?”
(For a list of the top 10 most helpful articles on blogging for business as chosen by our readers, click here)
Jackson Rawlings in his current job: “we have to create content so invasive and permeating that it is consumed everywhere from the train to the loo.”
A big welcome back to our very own Jackson Rawlings (as in HTWB Students writing fame) who has now ascended to dizzy heights in cyberspace, as a Blogger Outreach Specialist at the Daily Mail, no less. Our sincere – and very well deserved – congrats to him … and here’s his fascinating account of the brave new world of news gathering, 21st century style…
That was my first thought as I entered the palatial surroundings of my new workplace… [Read more…]
Suzan St Maur
Here on How To Write Better, you'll learn how to improve your writing of...
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*and much more
... in more than 1,500 articles and tutorials by some of the English language's top writing experts. Find what you need in the SEARCH box top right and check out SUZE'S BOOKSHOP, too (on the tool bar.)
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Potty-mouthed "adult" poems to have you laughing your head off - preferably in the downstairs toilet or bathroom...by yours truly Suzan St Maur.
Amazon bestseller every Holiday Season since 2001! This little book is a firm favourite with horsey families and makes the ideal gift for anyone who loves riding. Compiled by Suzan St Maur.
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The no-bullsh*t guide to writing blogs that boost your brand, business and customer loyalty..."At long last, some common sense writing about how businesses can use blogging effectively." Written by Suzan St Maur.
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Science fiction with a sense of humour - HitchHiker's Guide To The Galaxy, eat your heart out. Brilliant story of love, work, the future and other crazy stuff by award-winning playwright Keith Trezise.
The bittersweet story of a young boy being bullied by his best friend, and how an incredible magic pen makes them see how life really should be. By S. L. Powell. Age group 8-12 yrs.
"This book is by no means all encompassing, but in it author Suzan St Maur has researched and shared several hundred of the most commonly used terms. Not only do we now know what they all mean but, where appropriate, we also learn their origins – some of which are fascinating and very surprising."
Great little book for anyone who enjoys dining out and wants to learn the right issues to write about in reviews for Trip Advisor etc. Written by the late Sam Worthington, superb chef, restaurant critic and bon viveur...
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Have you ever tried to sharpen up your writing by chopping off the first few sentences? Here's how it works ... surprisingly well...! bit.ly/2KTf0ND
How to sharpen up your blogs and articles with one quick chop | How To Write Better
howtowritebetter.net
Whatever you're writing you'll nearly always find that you're the only one who thinks it needs a big preamble! Here's why you should give intrroductions a chopReally interesting summary of how advertising has evolved through the centuries. Particularly of interest to young people who don't know how it was in the pre-digital ages! Enjoy.
copywritercollective.com
A look back in time: read more about the changes in advertising and how it has evolved to today.This makes my blood boil. What do you think of these services that help students cheat? And there are thousands of them out there.
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