Are your emails read – or dead?

Did you know that the average white collar worker gets around 100 emails per day? That’s not to mention a sole trader running a knowledge-based business like mine, who gets around 200 a day? An SME entrepreneur who probably gets 200-300 or more?

Email correspondence grows exponentially every year making it harder to get yours opened & acted on. Here are the latest tips…

And did you know that 79 percent of emails don’t even get opened? Now do you see how critical it is to make your emails as open-friendly as possible?

Here’s the latest on how to stand the best chance of getting your mails opened and acted upon… [Read more…]

Writing day-to-day business emails: how to get better results

If you need to write emails for business, job, sport, hobby, charity, recreation etc. (and who doesn’t?) there are quite a few very simple yet effective tips to make yours get more engagement and results… the results you want, too.

Writing day-to-day emails top tips from HTWBThese tips are not the same as you would use for email marketing, necessarily, although there are some common denominators. However if you want help with how to write a stonking email advertising campaign, I recommend [Read more…]

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