Writing to connect people: doing digital introductions

It’s easy when you’re connecting people face-to-face: “Mary (Person A), I’d like you to meet John Smith (Person B) from Diddlycom – they’re the new educational software people here in town. “John, this is Mary Jones, who’s a senior lecturer in IT at our local technical college. I thought you two might have some interesting things to talk about.”Writing to connect people: doing digital introductions

You help get the conversation going, then back off, leave them to it and continue networking at the event, meeting, workshop or other activity. Sometimes, though, Person B in the story isn’t there – yet you feel sure that to connect them with person A would be a good idea for both parties. You agree with A to put them in touch with B which might turn into a useful, symbiotic relationship for them.

What do you do when all you’ve got to connect people with is a screen?

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