Why experience can suck


20 years’ experience: or 1 year’s experience repeated 19 times?

Don’t get me wrong: I have lots of experience. About 30 years’ worth in my business. But what is it worth? Not much in itself. Yes, that’s right. Why? Because experience is only worth what experience does – not what it is.

We’ve all heard the jokes about someone who claims to have 20 years’ experience where in fact what they really have is one year’s experience repeated 19 times.

A bit cruel, perhaps. But experience often has a sell-by date. [Read more…]