It’s more than four years since this tongue-in-cheek article about business blogging appeared and looking at it again, I find it utterly terrifying.
Why? Because so little has changed. So little has improved. Day after day businesses are still churning out the bullsh*t I rather cruelly outline below.
So, Google, much as I would love to have updated the article to show how far we have come in four years’ worth of blogging experience, if I am to be honest with you, I can’t update a damned thing apart from one or two small points…
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