Are you stuck in your jargon zone?


Do you realize your jargon can put your business blog readers right off what you’re trying to communicate?

No matter how much we business writers insist that using too much jargon is a train wreck waiting to happen, it amazes me and many of my writing cohorts that people in many professions are so brainwashed by their jargon they simply cannot let it go and write as normal human beings. Even when their readers are normal human beings. [Read more…]